Professional Oral Care at Home. Made By Dentists Ultra Whitening Toothpaste has been specially formulated with sodium fluoride and hydrogen peroxide to strengthen and protect teeth against cavities whilst ensuring maximum whitening performance. Created by dentists and sisters Dr. Lisa and Dr. Vanessa Creaven, Made By Dentists Whitening Toothpaste is formulated with clean, clinically proven ingredients to help brighten your smile and prevent cavities. Hydrogen Peroxide is clinically proven to whiten your teeth and transform your smile, while Sodium Fluoride aids in strengthening teeth and preventing tooth cavities. It's 100% recyclable, BPA-free, DEA-free, triclosan-free, paraben-free, sulfate-free, phthalate-free, gluten-free, cruelty-free, PETA-certified, and vegan.